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Happy Friday…the 13th!
(November 13th is National Hug a Musician Day and World Kindness Day. Obviously this holiday was created before covid…no hugging…and we could all use a little more kindness in our lives after this year!)
It’s Friday, y’all! Any fun weekend plans for you? I am looking forward to being home and having little to no plans at all.
I wanted to continue walking through some of the framework we use to run CK and our corporate center functions. Remember yesterday we talked about the Plan > Build > Run model. Within the Plan role, we have a framework we call our Strategy Cascade. Each of our leaders who sit in a role that falls within the Plan function will be a part of meetings where we decide the current strategy for the business unit.
Sitting at the top of the cascade is Objectives, then Initiatives, next is Rocks, and finally Tasks. Objectives are aspirational goals that fit in the 3-5 year time frame. Under that is Initiatives which are themes or goals that fall within a 1 year time frame. Each functional area of the business unit (Product, Marketing and Channel) will have Rocks that connect to these themes. Rocks are 1-3 month long projects and are either cross-functional or multi-tasked by nature. Lastly we have tasks which are 1-4 week to-do items. This structure came out of a desire to adopt a framework. We considered the Harnish method from Mastering the Rockefeller Habits, but we’d attempted it before and it still felt too heavy for our organization. We ended up adapting some things from Traction EOS and plan to implement more of the ideas there as it makes sense for us.
If you’re part of a larger organization a framework like this is likely familiar to you. Small businesses and start-ups may feel overwhelmed by this sort of structure. We used to feel that way too! If you’re in a spot where you feel overwhelmed by a system like this, I want to encourage you that it is worth the investment of time. Having your people aligned, speaking the same language, planning and executing the same way, and working with clear accountabilities is so vital. I believe thinking about implementing a system is harder than just putting one foot in front of the other and walking it. Pick a system, move forward with it as far as you can/it makes sense, and know that it is okay to pick and choose what works best for you, your people, and your business.
[Read more…] about CEO Daily Update – 11.13.2020